your global customers are waiting...
And we are here to help you reach them, wherever they are in the world.
SOCIAL SELLING TO A GLOBAL AUDIENCE
With 1.8 billion people active on Facebook, Instagram hitting 800 million active users each month, and over 150 million people using Snapchat daily – to name just a few examples – the reach of social platforms is huge. They are also the best places to sell. We at DHL are here to help you take your social business accounts from local to global- not to worry if you’re only a start up- we are here to support you every step of the way! DHL is Where Everything Clicks, from optimizing sales conversion rates, to growing your brand in ways that build trust. Let’s make the most of the global e-commerce opportunity.
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9 things you need to know about selling on social
Make the most of the lucrative social selling market with these 9 tips
become marketing hotspots. Follow these important hints to do social selling
right.
DOWNLOAD ARTICLE TO SEE HOW IT’S DONE >
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9 WAYS TO CONVERT BROWSERS INTO CUSTOMERS
Quick ways to avoid abandoned carts
BETTER CUSTOMERS BUY MORE
BETTER CUSTOMERS BUY MORE
Learn about search engine marketing and allocate a budget to Google Adwords, Bing Ads or Facebook. The more your customers are ready to buy when they arrive, the more they buy.
HIRE AN SEO SPECIALIST
HIRE AN SEO SPECIALIST
Find someone proficient at Search Engine Optimization and its ever-changing rules, or use tools like Long Tail Pro, to help you find the most profitable keywords. Your site’s copy should read like a human addressing other humans.
LEARN FROM THE EXPERTS
LEARN FROM THE EXPERTS
There are countless Conversion Rate Optimization tips you can experiment with right now, such as the call to action (CTA) button. Changing its size, color, position or wording can give a dramatic uplift in conversion rates.
GIVE A GOOD REASON TO REGISTER
GIVE A GOOD REASON TO REGISTER
Up to a third of customers leave sites when asked to register. You can ask them, but make it optional and explain why it’s a good idea. Keep the form simple and only ask for relevant information.
ALWAYS BE TESTING
ALWAYS BE TESTING
Continual testing and monitoring, and making incremental improvements to the customer experience worked for e-commerce success stories like Amazon, ASOS and Made, so you should do the same.
UPSELLING WORKS BEST
UPSELLING WORKS BEST
This is known as the ‘may as well’ factor. A shopper buying a smartphone with a 12MP camera, ‘may as well’ buy the slightly more expensive one with a 16MP camera AND 128GB of storage.
WEAR THE CUSTOMER’S SHOES
WEAR THE CUSTOMER’S SHOES
Some customers respond well to invitations to spend more, others will think less of your business as a result. Think like a customer and continue testing to find a formula that works well for you.
GO EASY ON DISCOUNTS
GO EASY ON DISCOUNTS
They get traffic and boost short-term sales, but without clear objectives, a sales promotion campaign can devalue your products. In particular, anticipate the effects on your bottom line if a coupon should become wildly popular.
LESS CHASING. MORE NURTURING
LESS CHASING. MORE NURTURING
It can cost five times as much to attract a new customer than to keep an existing one. So develop a retention strategy. The longer your relationship with your customers, the lower the costs to keep them.
CASE STUDY - SOCIAL SELLING
With millions of active people on social channels, these platforms have become major marketing hotspots and provide huge opportunities for Social Sellers
VIDEO
See how 'The Modist' went from a small local luxury fashion online retailer to a major global eCommerce provider.
ARTICLE
Making a start on social selling platforms - Your essential guide to doing business on the world’s most influential social media platforms
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See how we can help your e-commerce brand cross borders and conquer the world.
DHL: Your Ambassador
With 50 years in the international express business, we know how to stay customer focused.
We offer on demand delivery
We offer on demand delivery
Your Customers can choose exactly when and where their delivery will take place - flexible services are highly valued amongst Customers.
We guarantee delivery door-to-door
We guarantee delivery door-to-door
Our time definite international products guarantee delivery door-to-door to a specified deadline, globally. And speed is what your customers are looking for.
We provide express & returns
We provide express & returns
Evidence shows that offering these services to Customers means they are more likely to spend more.
E-COMMERCE RESOURCES
We’ve gathered the most important e-commerce lessons in one place, to help you learn what you need, fast.
22 GOLDEN RULES OF
E-COMMERCE
Want to make your e-commerce site a hit? There’s no silver bullet, but here's plenty of ammunition:
HOW INFLUENCER MARKETING CAN TRANSFORM YOUR BUSINESS
You’ve got a product to sell. Influencers can help you do it. So how do you get started?
HOW CAN WE HELP?
Your journey to international e-commerce success starts with just one click.